The global fruit puree market is poised for significant growth as consumer preferences increasingly favor natural, healthy, and convenient food products. Fruit purees, valued for their nutritional benefits and versatility, are witnessing rising demand across various sectors including food and beverage, baby food, and bakery. Key Trends Driving Market Growth Increasing Demand for Natural and Clean-Label Products : Consumers are shifting away from artificial additives and preservatives, driving the demand for fruit purees as natural ingredients in food and beverage products. Rising Consumption in Baby Food Segment : Fruit purees are widely used in baby food formulations due to their nutritional content and ease of digestion, thereby contributing to market growth. Expanding Application in Bakery and Confectionery : Fruit purees are preferred over synthetic flavors in bakery and confectionery products for their rich taste and natural app...