The retail market in the GCC (Gulf Cooperation Council) region is poised for significant expansion in 2024, driven by several key factors that promise to reshape the industry landscape. This growth comes on the heels of recovery from the economic challenges posed by the COVID-19 pandemic and reflects a renewed consumer confidence and spending power across the Gulf states. Economic Recovery and Consumer Confidence Following a period of economic uncertainty, the GCC economies have shown resilience and are now rebounding strongly. With oil prices stabilizing and diversification efforts yielding results, consumer confidence has surged. This optimism is translating into increased spending across retail segments, from luxury goods to everyday essentials. Digital Transformation and E-commerce Boom One of the defining trends in the GCC retail market is the rapid acceleration of digital transformation and the booming e-commerce sector. Consumers are increasingly turning to online platform...