The Kenya cold chain market is poised for significant growth in 2024, driven by several key factors. This sector, vital for preserving the quality and safety of perishable goods, is becoming increasingly important as Kenya's economy and population continue to expand. One of the primary drivers of this growth is the rising demand for fresh produce and pharmaceutical products. As urbanization increases, more Kenyans are seeking fresh fruits, vegetables, dairy products, and meats, which require efficient cold storage and transportation solutions. Additionally, the pharmaceutical industry is growing, with an increasing need for temperature-sensitive medications and vaccines. The ongoing efforts to improve healthcare services and access to essential medicines further underscore the importance of a robust cold chain infrastructure. Investments in infrastructure are another significant factor contributing to the market's growth. Both the public and private sectors are recognizing t...
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